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Lower Class Citizens Suffering With Poverty in America - Free Essay Example

In America, what are the causes of lower class citizens dealing with poverty? For centuries, lower class citizens have drastically gone through struggles of poverty because they lack the necessary needs of nourishment, clothing, and sheltering. It begins at the lower part of the socio-economic hierarchy which many people and families are suffering through devastating times in America. In detail, poverty has been a very difficult issue to solve that its worrisome to lower class citizens, and its not enough support to help them get back on their feet. On the other hand, there are non-profit organizations that help with the needy, giving back to the communities, and aiding to find jobs which are variety of programs. There are three main causes of poverty that are in fact a huge problem today; economic inequality, lack of education, and cost of living. In addition, the cause of economic inequality towards low-class citizens that are working is due to a low-income bracket which families are suffering to get by financially. The reasoning behind this is because small wage jobs arent paying enough to sustain a better living. People that work for certain companies are being laid-off due to improper management, and lack of money to continue the company business, which can lead to bankruptcy. Companies are cutting back due to healthcare reform which is expensive, and difficult to afford. Also, there is a gender gap between men and women who have certain gross in income, which women in the U.S make less than men. Jobs rather choose perfect candidates with more education experience to get the perfect job opportunity than other people who have less education for the job. It shows that with unsustainable ability to deal with low ended jobs or trying to get the perfect paying job will lead into bad circumstances of living. Another cause of poverty towards lower class citizens in America is lack of education. The reason there are fewer people pursuing an education is because of negative financial burdens that are preventing people from getting a career. Among children, teenagers, and adults times are worsening with negative circumstances that can lead into difficult situations. Demographics in areas of schools, such as community colleges and universities are becoming more expensive that low-income families cant afford to pay. Parents are lead into bad financial hardships, which puts a hold on their childrens future of wanting to go to college and getting the best education they need to get into a job field. People who go through traumatic experiences with problems at home can lead to dropping out of school. There is lack of ambition for people not attempting to get the substantial needs to get greater opportunities in education to become financially successful. It shows that with less education to pursu e the needs of getting the perfect job, financial issues and circumstances can prevent people from going to school. A third cause of poverty is the cost of living in America. The reasoning for this issue is because its steady rising more, which there arent good enough paying jobs, lack of adversity to keep up financially, and not being able to move to possible job opportunities that are paying well, by striving to keep your residence and home. People have lack of family support to help them financially that it can lead to dysfunctions and homelessness. Also, people who work small wage jobs arent getting by as much due to lack of job promotions, pay raises, and advancements which may cause the worker to resign. Living expenses with housing are extremely high, that people cant afford to pay for rent, property taxes, and mortgages. Grocery bills are going up, which low-income families struggle with to keep government assistance, such as food stamps. If people do not keep up with it, they will lose eligibility which can lead to paying out-of-pocket for food cost. It shows that in America dealing with worst circumstances in the places people live in can bring more failure in life. In conclusion, to understand the main causes of poverty, such as economic inequality, lack of education, and cost of living are the most hidden issues that people struggle with in America. While there arent possibilities to recover these ongoing issues, things can worsen due to lack of resources of technology, maintaining a low ended job, keeping a sustainable home, and dealing with outrages of expenses that people cannot afford. It shows that in society of unsolved issues creates more problems in America towards low-class citizens.

Nursing Theories And Theories Of Nursing - 3078 Words

Patricia Benner Nursing Theorist Group Five Beth-El College of Nursing and Health Sciences University of Colorado Colorado Springs NURS 3040: Foundations of Nursing Patricia Benner Nursing Theorist Theory, what is a theory? According to Blais Hayes, (2011) â€Å"A theory is a supposition or idea that is proposed to explain a given phenomenon. Theories differ in their scope and have been categorized in different ways. One of those categorizations schemes divide them into categories according to scope, using philosophy models, grand theories, and middle range theories† (Blais Hayes, 2011, p. 98). A philosophical scope is the broadest scope and looks at nature of things and how they relate to one another to provide meaning that can be applied to a situation (Blais Hayes, 2011). In the history of nursing Theories have been used throughout time to explain phenomena in nursing and with the integration of nursing theories into practice demonstrating a pathway for introducing a paradigm shift into the science of nursing. Today there are many influential nurse theorists who have impacted the profession of nursing through their nursing theories, philosophies and concepts. These theorists work is well known and widely used in today’s nursing practice. Patricia Benner is an influential nursing theorist, whose work is widely recognized throughout nursing practice. Her work has helped guide the nursing profession in gaining knowledge through experiences, and has helpedShow MoreRelatedNursing Theories Of The Nursing Theory1398 Words   |  6 PagesNursing theories provide a foundation for nurses to professionally base their judgment of care. Florence Nightingale was one of the first nursing theorists. Theories composed by Nightingale were comprised of practice-based theories and environmental theories. Nightingale’s environmental theory is composed of 13 cannons which are fundamental to her theory. Nightingale’s theories continue to be used by present day nurses and nursing students . Theories are incorporated into nursing students’ educationRead MoreThe Nursing Theory Of Nursing2275 Words   |  10 PagesAn important role and function of nursing is to provide competent and individual centered care. Striving to provide this level of care has lead to the development of several nursing theories focused on care. Nursing theorist Kristen Swanson developed a middle ranged caring theory, which is broad and easily applied in nursing practice. Swanson’s definition of caring is, â€Å"a nurturing way of relating to a valued other toward whom one feels a personal sense of commitment and responsibility† (SwansonRead MoreNursing Theory : Transcultural Nursing Theories1168 Words   |  5 Pages Nursing Theory: Transcultural Nursing Theory Raymonde Alphonse Miami Dade College Nursing Theory: Transcultural Nursing Theory General Perspective to the Nurse, the Patient, the Environment, Health, Illness, and Wellness Transcultural nursing theory by Madeleine Leininger has general perspectives to the nurse, patient, environment, health, illness, and wellness. According to the caregivers, transcultural nursing theory by Madeleine Leininger is one of the most effective philosophies onRead MoreTheories And Theories Of Nursing Essay1211 Words   |  5 PagesMcEwin and Ellis, theory in nursing â€Å"offers structure and organization to nursing knowledge and provides a systematic means of collecting data to describe, explain, and predict nursing practice† (McEwen Wills, 2014, p. 25). Theories in nursing are what distinguish it from other professions and help to create professional boundaries (McEwen Wills, 2014)Click and drag to move. When theories are applied in the nursing process, there are various concepts from the respective theory that are introducedRead MoreNursing Theory : Application Of Nursing Theories4442 Words   |  18 PagesRunning head: NURSING THEORIES 1 APPLICATION OF NURSING THEORIES 2 Application of Nursing Theories Beatrice Mitchell MSN6003 ? Professional Nursing Practice Framework, Scope, and Role Unit 4 ? Assignment 1 8/7/16 Rhonda Hendricks Capella University Application of Nursing Theories Florence Nightingale and four nursing theorists are listed and analyzed in the taxonomy table in part I. A comprehensive summary of the nursing theories and a reflection on how each theory relates to theRead MoreThe Theory Of Nursing Theory812 Words   |  4 PagesTheory is the backbone to nursing as it gives nurses a framework and an idea of what they do and, most importantly, why they do it. Nursing theory means many different things to people and to only give credit to one definition would not be fair. Therefore, the definition of theory alone is, â€Å"the doctrine or principles underlying an art as distinguished from the practice of that particular art† (Theory, n.d). This definition is particularly useful because nursing is an art as well as a scienceRead MoreThe Theory Of Nursing Theory1417 Words   |  6 PagesImportance of Theory There are many ideas about theory in nursing. The definition of nursing theory is a group of concepts that can be tested, changed or used to guide research (McEwen Willis, 2014). This writer was exposed to theory in under-graduate classes and understands the importance of theory to her nursing practice. This paper will review the importance of nursing theory. It will also focus on Patricia Benner’s Novice to Expert Theory. Importance of Theory Many nurse theorists haveRead MoreNursing Theory1516 Words   |  7 PagesApplication of Theory DeepaK USF NR 501 Theoretical Basis for Advanced Nursing Practice Nursing Theories In nursing there are theories that determine how the profession is going to be handled. Scholars and other practitioners of medicines have proved these theories. In our case we will be looking how these theories are applicable in the entire world of nursing medicine. What are nursing theories? Nursing theories are theories that describeRead MoreNursing Theories684 Words   |  3 PagesA grand theory in nursing would be Doretha Orem’s self care theory. This theory encompasses the entire concept of nursing in the fact that it states individuals will strive to meet healthcare needs to maintain health and wellness. This is very broad, can not be tested and is used in a variety of settings and populations. Self-Care Deficit Nursing Theory is that all patients want to care for themselves, and they are able to recover more quickly and holistically by performing their own self-careRead MoreNursing Theory1224 Words   |  5 PagesImportance of Theory Paper THE ROY ADAPTATAION MODEL Kandace Wood Chamberlain College of Nursing Course Number: N501 March 2015 Introduction: Theories and models despite not being synonymous are used interchangeably in nursing. In general a theory is considered to be a speculative statement that is concerned with some elements of reality that are not yet proven. There are a number of theories in the field of nursing also which are used to

Who Suffers Most from Willys Delusions - 842 Words

The main character in Arthur Millers Death of a Salesman is Willy Loman. He is an old salesman who lives in world build up of illusions and memories. His life is based on dreams which never come true. Willy is trying to accomplish the American Dream, but in his dream accomplishment successes of his sons, Biff and Happy, do not exist. Lomans receipt for wealth is personal attractiveness and well likeness, unfortunately he never achieve these receipts. During his life he follows his dream, but when things go wrong he fools everybody around including himself. His memories are filled with amazing stories which always make him the hero that everybody else are proud of. By not living in reality he makes his†¦show more content†¦Willy: Dont be a pest, Bernard! To his boys: What an anemic (1.33.4-5). Unfortunately what Loman had thought Biff, never works for him in the real world. Willys frauds affected his sons life very badly. Biff always wanted to be as his father, the super hero father. Loman makes his son make the same mistakesShow MoreRelated Man vs. Himself: Betrayal and Abandonment Shown in Arthur Miller’s Death of a Salesman1507 Words   |  7 Pagesbrother in which Ben lies and jokingly admits going to Africa. Willy regrets not going with Ben to Africa, because that is where Ben became rich. Because he was not as successful as his brother, Willy views Ben’s going to Africa as a betrayal. Willy’s issues with abandonment began at a young age. He suffered a lot emotionally and he strived to find a role model. This emotional instability and lack of a role model continued to affect Willy later in life physically, Centola makes the comment â€Å"somethingRead More The Fall Of Willy Loman Essay822 Words   |  4 PagesThe Fall of Willy Loman Willy Loman was a man who gradually destroyed himself with false hopes and beliefs. Throughout his entire life Willy believed that he would die a rich and successful man. It was inevitable for him to come crumbling down after years of disillusions. We can look at Willy’s life by examining some of his character traits that brought him down. Charley once said to Willy, â€Å"When the hell are you going to grow up?† Willy spent his entire life will this false illusions andRead MoreDeception of Family in Death of a Salesman and A Doll’s House1243 Words   |  5 Pagesof a Salesman and Henrik Ibsen’s classic play A Doll’s House, expose dysfunctional families and behaviors. In these plays, the themes of innocence, guilt and of truth and are considered through the eyes of deception. Both plays tell us that most of us choose to play roles and deceive, not only those immediately, but distantly around us. In Death of a Salesman the father passes deception to his boys the next generation. A Doll’s House Shows deception in a whole different way. We are shownRead More Common Man as Tragic Hero in Death of a Salesman Essay1518 Words   |  7 Pageslanguage, and have a logical flow with an inevitable conclusion at the end that evokes a heightened emotional response from the audience. Ever since Aristotle applied logic to art in The Poetics, playwrights from all time periods and cultures have attempted to prove him wrong. Utilizing intuition and writing from the soul, many have succeeded and many have failed. However, the most commercially successful theatrical performances have tended to follow Aristotle’s rules of drama. Aristotle maintainedRead MoreCharacters Influenced by Traumatic Internal Events: Hamlet, and Death of a Salesman1018 Words   |  5 Pagesself-inflicted deaths brought on by the accumulation of traumatic internal events. In William Shakespeare’s Hamlet, the character Ophelia suffered through many traumatic experiences, often caused by her love interest, Hamlet. As Ophelia transitions from sane to insane, upon being rejected by Hamlet and told she is underserving of his love by her family, Ophelia’s fragile mental state becomes paramount in terms of determining her actions as she takes her own life. As Shakespeare developed the characterRead MoreCatcher in the Rye, Macbeth and Death of a Salesman Comparison Essay1918 Words   |  8 Pagesbecome complicated by external factors, which ultimately lead to tragic results. Willy, from the play Death of a Salesman by Arthur Miller, Holden, from the novel The Catcher in the Rye by J.D. Salinger, and Macbeth, from the play Macbeth by William Shakespeare, live with false perceptions of life and struggle through lifes challenges. Willy struggles with the challenges of his life by lying, causing him to suffer because of how he defines success. H olden is upset with the world and tries to becomeRead MoreDeath Of A Salesman By Arthur Miller Essay1049 Words   |  5 Pagesrelationship with his son Biff, and he is suffering from some form of dementia. Throughout the play, we get to see how Willy got to the position he is in, and how he tries to repair all of the broken aspects in his life. The Bell Jar is a novel that was published in Europe in 1963, and then in the United States in 1971. The book takes place in the Northeastern region of the Unities States in the 1950s. Esther Greenwood is a young woman who is spending her summer in New York for an internshipRead MoreSummary Of Death Of A Salesman 3982 Words   |  16 Pagesidentity, and a salesman s inability to accept change within himself and society. On the other hand, based on the memoir written by Jordan Belfort, Martin Scorsese’s movie â€Å"Wolf of Wall Street† features Jordan Belfort, the drug-addicted stockbroker who makes millions defrauding inv estors, laundering money, and manipulating the market. What makes the movie a crucial and troubling document of the present is not so much Jordan s business plan—he tells us repetitively that it s too complicated and uninterestingRead MoreQuest For Literary Form : The Greeks Believed That The Tragedy1742 Words   |  7 Pages Tragedy contains six features according to Aristotle. These are; characters, diction, plot, thought, spectacle and song. Many poetics in their inquiry dedicate in the scope and correct use of these features with explanatory examples drawn from tragic plays like Sophocles’ dramas. (Kennedy Gioia, Pp. 1203) Character is essential in a tragedy, for every character has important value that is only exposed in the plot. (Kennedy Gioia, Pp. 1204) The moral aim of every character

Internet Marketing Marketing Techniques

Question: Discuss about the Case Study for Internet Marketing for Marketing Techniques. Answer: Introduction The current assignment revolves around the strategies used in internet marketing. Marketing is the technique, which recognises, anticipates as well as supplies customer requirements profitably. Many researches have been conducted on internet marketing to identify the significances of the internet marketing. It is observed that internet marketing includes the use of interactive, virtual spaces for promoting as well as selling the products and services. Moreover,internet-based communication technologies had contributed to the restructuration of large economic sector (Kacen, Jacqueline, James Hess, and Wei-yu Kevin Chiang 2013). Due to several reasons such as cost-effectiveness, flexibility, unprecedented global reach associated with internet marketing, many large organizations prefer internet marketing as their core strategies for promoting and selling products and services. The major purpose of the report is to understand how internet marketing helps firms to promote and sell their products and services in both local market as well as global market. Thus, in order to understand the strategies and approaches used by the organizations in adopting internet marketing, the current strategic scenario of Woolworths Limited, Australiahas been considered in the current report. Woolworths is known as Australias one of theretail companies, which was established in 1924 in Sydney. The organization is determined to act on its portfolio to increase the shareholder values. Situational Analysis The organization Woolworth has been running the operation for decades; thereby, it has implemented multiple strategies to create the global presence. However, Woolworths has to deal with some external and internal factors that benefit the organization and throws serious challenges to the organization. While analysing the internal environment of the organization, some crucial factors have come into the organization influencing the growth of the company. Figure 1: Situational Analysis (Source:Tsimonis, Georgios, and Sergios, Dimitriadis 2014) Environmental Analysis External analysis: It is significant for Woolworth to realise and analyse the influence of external environment on its profitability as well as the accomplishment of the business strategies. In this context, it can be added that external factors also have wide impact on the corporate strategies of the organization (Shani, David, and SujanaChalasani 2013). While discussing the approaches of implementing the strategies some issues and positive insight have come out through five forces. Bargaining power of the supplier- If the organizationshave higher suppliers, they would be stronger (Shih, Bihà ¢Ã¢â€š ¬Ã‚ Yaw, Chenà ¢Ã¢â€š ¬Ã‚ Yuan Chen, and Zihà ¢Ã¢â€š ¬Ã‚ Siang Chen 2013). It is identified that the business of Woolworth, especially Safeway super market have low dependence on the suppliers. This indicates that suppliers of the company have low bargaining power. The major reason behind this is the large amount of retailing market share in Australia as well as New Zealand. Customers bargaining power- Massive number of Woolworths customers have strong bargaining power (Yoo, Myongjee, and Billy Bai 2013).In this context, if the customers have strong bargaining power, the organization faces the compulsion of reducing the price as attribution of buying the products at the store (Czinkota, Michael andIlkka Ronkainen 2013). In such as condition, Woolworths utilises the strategy of low price to meet the needs of the customers. Figure 2: Porters Five Forces (Source: De Mooij and Marieke 2013) Threats from the new retailers- The threats of new retailers is low, as the establishing the business with a massive number of stores as well as high quality to compete with the organization and other competitors is rigorous activity. In addition, Woolworths and the competitors like Coles have wide access to the distribution channels. Threats of substitutes- It is evident that there is an increasing threat for Woolworths business in respect to the substitute products and services. A massive amount of substitute products is offered to Australian retail industry. In such context, Woolworths needs to come up with strategies that are innovative and potential to attract the customers and build the brand identity. Industrys rivalry- It has been identified that the presence of strong competitors in the retail industry in Australia such as Coles is likely to constrain the market share of Woolworths and add up high level of competition. Internal analysis SWOT analysis Strength- Pioneer and one of the oldest organizations to use the modern retail trade model Most of the businesses such as Big W, Dan Murphys have presented a vast financial status in past few years. In addition to this, by reducing the overall cost of the business, the company has reached 7.96% growth in revenue for a half of the decade (Czinkota, Michael and Ilkka Ronkainen 2013). Woolworths gained the ability to generate capital and they formulate the plans to expand its market by opening new stores as well as updating new facilities. Woolworth has established an effective relationship with the suppliers and the producers. Some of the pricing actions initiated by other retailers; this includes the private milk reduction, which has caused considerable concern among the suppliers. Weaknesses The debt rate of Woolworths has increased dramatically; especially in 2012 it has largely increased in comparison to previous five years (Wirtz, Jochen, Anouk den Ambtman, JoseBloemer, CsillaHorvth, Ramaseshan 2013). The annual report of the company reveal that in the of 2013 financial year, the debt of Woolworth increased from AUD$513 million in 2008 to AUD$ 4,316 (Ho-Dac, Nga, Stephen, Carson, and William, Moore 2013). Thus, it can be mentioned that though, sale margin is still high, the rapid increase of debt rate could generate financial risk for Woolworths. The organization has limited market share Opportunities: Expanding online retailing:For decades, it is learnt that the future of the retailing industry has been re-built essentially with the help of computerization, the enhancement of technology and supply chain, implementation of the innovation (Hays, Stephanie, Stephen John Page, and DimitriosBuhalis 2013). The retail industry has now been approached differently based on which it is driven by digital commerce as well as internet development. After implementing the online shopping for Woolworths business across the country. Threats: It has been identified that Woolworths has been facing threats from the competitive market. The organization has to deal with some large competitors like Coles group in Australia. The low price strategy of Woolworths is responded by the price rewind strategy of the competitor Coles (Ludwig, Stephan, Ko De Ruyter, Mike Friedman, Elisabeth, Brggen, Martin Wetzels, and Gerard Pfann 2013). E-marketing Strategic Plan As the organization Woolworths has been effectively running its operation for decades, major focus of the organization has always been the extension of market share through a wide range of products and services. This helps the organization to increase the customer base and, to increase the customer reach it is better to implement the internet marketing strategies. While adopting the e-marketing strategies, it is effective adopt digital marketing in the existing strategies (Lambrecht, Anja, and Catherine Tucker 2013). Creating public forum-Most of the large organizations should create a public forum, which is also an internet marketing strategy. Hence, the customers could drop their queries, complaints and provide recommendations regarding the products and services. The customer executives of the company collects those feedbacks and develop the solution. In addition, Woolworth could promote new products and services through this public forum. The major purpose of this initiative is to make the customers aware of new products and services. Utilizing the digital media- With the help of digital media, Woolworths gains some key benefits such as building the visibility and brand awareness, reaching wider target audience, acquisition of the customers, decreasing the marketing cost and increasing customer retention. The e-marketing strategic plan of the organization includes the extensive research and monitoring the market, competitors and in the industry. With the help of online marketing, Woolworths reached the market of New Zealand and other urban sub-urban areas of Australia. The strategic plan of internet marketing of the company also includes identification of the target market such as the sub-urban areas of Sydney. Through digital media, the company focuses on the online strength and weakness of the competitors. Likewise, to learn about customers online strength and weakness of the customers, the organization uses the social media tools. The social media also helps the marketers to learn about the current trends, life style and economic background of the people in the target market. Segmentation and Targeting As Woolworths is one of the oldest organizations in the retail industry, it has wide market share. Thus, the organization develops its segmentation and targeting strategies. Through the market segmentation, the organization Woolworths gains the ability to identifythe specific targets and then implement the strategies to meet their requirements and demands. The market segmentation of Woolworths can be categorizedon four different characteristics such as demographic, behavioural, psychographic and geographic. The demographic features may include the aspects such as income, ages, gender as well as other population characteristics. It is evident that the stores of Woolworths need access to a specific size of market. These demographic characteristics largely influence products range and store location. For example, in the urban areas of the country such as Sydney, Melbourne, Brisbane, the dispensable income of the people is high. Thus, people follow the current trends. In such context, Wo olworths designs the new products and services at competitive price. Likewise, the psychographic feature includes the ways the customers consider themselves as well as the lifestyle in which they are accustomed (Teresa PinheiroMelo Borges, and Jos Manuel CristvoVerssimo 2014). Based on these aspects, Woolworths develops the quality of the products and increases brand identity. On the contrary, behavioural features refer to how people make and repeat the buying decision. In such context, Woolworths focuses on increasing customer loyalty through relationship management. The organization could provide the customer loyalty card to its potential customers. Lastly, the geographical features refer to the actual physical location of markets and stores (Ryan and Damian 2014).Woolworths usually focuses on the urban areas for opening up the stores where the population is comparatively high and people get the essay access to the stores. Differentiation The current business strategy of Woolworths is considered as the differentiation strategy. This strategy helps the organization to pay attention to the creation of highly differentiated products range as well as marketing programs to become the dominant leader in the retail industry. By launching the Fresh Food People as its initiative, the organization Woolworths has become successful with this developed differentiation strategy. In addition, by positioning the business across the primary value of food being fresh, the organization has acquired a wide portion of the market share. Positioning This refers to a persons perception of where in respect to the quality as well as competitors, an organization and its products and services stand. In this context, the high quality of brand along with increasing reliability are usually positioned first, while the lowest quality products are usually positioned lingers in the mind of the consumers (Leeflang, Peter SH, Peter, Verhoef, Peter Dahlstrm, and TjarkFreundt 2014). Thus, it can be mentioned that Woolworths super markets could probably be placed below the competitor like Coles in the mind of the customers; however, Aldi, Franklins and IGA sores. The comparison also indicates that Big W (Everyday low price) could be positioned below David Jones as consumer products retailers. E-marketing objectives Internet marketing has always been effective for the organizations belonging to any industry. There are some key advantages associated with the e-marketing. One of the major objective of Woolworths is to increase the global reach within a short time. Another objective is to increase the online sales of the company, which could further help the organization in internal promotion. Based on the outcome of this objective, Woolworths could set the global strategies for expanding the business. This means Woolworths could set the objective of increasing sales margin to a particular extent within a particular time such as six months. By implementing these objectives, the organization could increase the market share as well as effectively meet the needs and demands of the new customers. If the above two objectives are implemented successfully and organization received the desired outcome, Woolworths would become the giant of online retail seller in the industry; this can also be considered as one of the e-marketing objectives. It could further strengthen the brand presence both in local and international market. E-marketing Strategies In order to implement the above-mentioned e-marketing strategies, the organization could implement as set of strategies related to internet marketing. One of the major strategies is to posting daily content for continuous growth and development. One of the easiest ways to develop the social communities over time is to post relevant contents on regular basis (Lambrecht, Anja, and Catherine Tucker 2013). In addition, the different audiences react to different frequency of posting (Ho-Dac, Nga, Stephen, Carson, and William, Moore 2013). Thus, it is necessary for the organizations to test the optimal frequency with its own frequency. In addition to this, Woolworths could focus on the engagement level compared to the posting frequency of the competitors. In such situation, the firm could take the advantages of the social media tool such as Facebook, Twitter, YouTube and other tools. Figure 2: Online contents on social media (Source: Ryan and Damian 2014) Another significant strategy is to use the images when posting the contents of the products and services to social medial tools. The effective way to increase engagement on social media tools is include the images within the posts. In addition, while posting the contents of the products and services or promoting a piece of content, it is necessary to include link the page within a post. The next strategy, Woolworths could run a launchrock Campaign. It is a popular free service for tracking the email address of people who wish to get early updates of the products and services. The consumers would be aware of the latest product and services. Implementation Plan In order to implement the e-marketing objectives and strategies, the organization should focus on certain plans. For example, the organization may have to invest a large amount to technology as e-marketing is widely depended on the technology. Woolworths could develop a page on social media tools such as YouTube, Facebook, and Twitter. Technical executives of the organization should monitor the pages regularly and observe the interest of people based on the likes, shares and comments. In addition, the organization could create videos featuring the celebrities on a particular products and services. Thereafter, the video could be shared on social media tools such YouTube. Based on the shares and other feedbacks of the customers, the organization could measure the demand of the markets. Moreover, the contents of the goods should be clear and concise and it should be designed manner that attracts the customers. Evaluation and Budget The recommended e-marketing objectives could help Woolworths to gain the market share and increase the sales margin. However, it is also evident that the competitors of Woolworths also implement the e-marketing strategies to increase the sales and create wide market presence. Thus, investing a large amount on e-marketing could also be a risk. Nevertheless, as organization is one of the oldest organization, it has become one of the popular brands. Woolworths could gain positive outcome from the initiatives. Strategy Description Evaluation Criteria Budgets Launching a new product through online marketing Promoting the products through social media such as YouTube and Facebook, The number of visitors on the page who hit share and likes v Increase by 15%- Bad performance v Increase by 20-25 % Average performance-Average performance v Increase by 25% -Excellent performance $10,00 once off and $10/month for web maintenance Creating the online presence in new market v Targeting the customers in urban areas of New Zealand v Promoting the content of the products and service Total number of online customers Increase by 20%-bad performance Increase by 20% excellent performance Sales performance during the promotion Increase by 15% bad performance Increase by 18 performance excellent performance Table 1: Evaluation and Budget (Source: Created by Author) Conclusion The current report is an analysis of the organization Woolworthss present and future strategy for development. Woolworths has now been considered as one of the most reliable brands in Australian retail industry. The outcome found in the external analysis indicates that the organization faces the highest competition in the retail sector as the consequence of increasing threats of substitute products and services. However, it can be mentioned that the most of the customers of Woolworths are individual customers; thus, the influence of customer is effective. Reference list Czinkota, Michael R., and Ilkka A. Ronkainen. International marketing. Cengage Learning, 2013. De Mooij, Marieke. Global marketing and advertising: Understanding cultural paradoxes. Sage Publications, 2013. Hays, Stephanie, Stephen John Page, and DimitriosBuhalis. "Social media as a destination marketing tool: its use by national tourism organisations." Current issues in Tourism 16, no. 3 (2013): 211-239 Ho-Dac, Nga N., Stephen J. Carson, and William L. Moore. "The effects of positive and negative online customer reviews: do brand strength and category maturity matter?." Journal of Marketing 77, no. 6 (2013): 37-53. Kacen, Jacqueline J., James D. Hess, and Wei-yu Kevin Chiang. "Bricks or clicks? Consumer attitudes toward traditional stores and online stores." Global Economics and Management Review 18, no. 1 (2013): 12-21. Lambrecht, Anja, and Catherine Tucker. "When does retargeting work? Information specificity in online advertising." Journal of Marketing Research 50, no. 5 (2013): 561-576. Leeflang, Peter SH, Peter C. Verhoef, Peter Dahlstrm, and TjarkFreundt. "Challenges and solutions for marketing in a digital era." European management journal 32, no. 1 (2014): 1-12. Ludwig, Stephan, Ko De Ruyter, Mike Friedman, Elisabeth C. Brggen, Martin Wetzels, and Gerard Pfann. "More than words: The influence of affective content and linguistic style matches in online reviews on conversion rates." Journal of Marketing 77, no. 1 (2013): 87-103. Ryan, Damian. Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers, 2014. Shani, David, and SujanaChalasani. "Exploiting niches using relationship marketing." Journal of Services Marketing (2013). Shih, Bihà ¢Ã¢â€š ¬Ã‚ Yaw, Chenà ¢Ã¢â€š ¬Ã‚ Yuan Chen, and Zihà ¢Ã¢â€š ¬Ã‚ Siang Chen. "An empirical study of an internet marketing strategy for search engine optimization." Human Factors and Ergonomics in Manufacturing Service Industries 23, no. 6 (2013): 528-540. Tiago, Maria Teresa PinheiroMelo Borges, and Jos Manuel CristvoVerssimo. "Digital marketing and social media: Why bother?." Business Horizons 57, no. 6 (2014): 703-708. Tsimonis, Georgios, and SergiosDimitriadis. "Brand strategies in social media." Marketing Intelligence Planning 32, no. 3 (2014): 328-344. Wirtz, Jochen, Anouk den Ambtman, JoseBloemer, CsillaHorvth, B. Ramaseshan, Joris van de Klundert, ZeynepGurhanCanli, and Jay Kandampully. "Managing brands and customer engagement in online brand communities." Journal of Service Management 24, no. 3 (2013): 223-244. Yoo, Myongjee, and Billy Bai. "Customer loyalty marketing research: A comparative approach between hospitality and business journals." International Journal of Hospitality Management 33 (2013): 166-177.

s Effect On Eating Disorders

An Ongoing Obsession: The Media’s Effects on Eating Disorders â€Å"Man I look fat! I will never have the perfect body.† This is what many young women say when they look at themselves in the mirror. There is no such thing as the perfect body, yet many people believe there is. The media is one factor that plays a role in society’s view of young women. Today, women with eating disorders are affected greatly by the media. Television, magazines, posters, and billboards all show how the media views what young women should look like. Tall, rail-thin, a flawless complexion, and great hair are a few of the things that women today should entail. This is impossible, but yet a great number of women believe they can achieve this perfect body which the media portrays. There are many factors that play a role in the way women feel about their bodies, but the key factor is the media. Women feel the constant pressure to mirror the image of models and actresses in magazines and on television. This feeling may begin as early as childhood. A pre-adolescent becomes very aware of how society views the â€Å"perfect body.† A study done in 1996 showed that the amount of time an adolescent watches television and reads magazines is greatly associated with their degree of body displeasure and their need to be thin (National Institute). The average adolescent watches about three to four hours of television a day and therefore will greatly be affected by what the media portrays how young women are supposed to look (Yellon). Many young girls dislike their body, and this feeling is known to grow up until early adulthood, or maybe even last for the rest of one’s life. How can this start so young people may ask, studies have shown that cartoon characters can affect how children feel. Female children describe the roles of girl cartoon characters as â€Å"domestic, interested in boys, and concerned with appearances,† (National Institute). S... 's Effect On Eating Disorders Free Essays on Media\'s Effect On Eating Disorders An Ongoing Obsession: The Media’s Effects on Eating Disorders â€Å"Man I look fat! I will never have the perfect body.† This is what many young women say when they look at themselves in the mirror. There is no such thing as the perfect body, yet many people believe there is. The media is one factor that plays a role in society’s view of young women. Today, women with eating disorders are affected greatly by the media. Television, magazines, posters, and billboards all show how the media views what young women should look like. Tall, rail-thin, a flawless complexion, and great hair are a few of the things that women today should entail. This is impossible, but yet a great number of women believe they can achieve this perfect body which the media portrays. There are many factors that play a role in the way women feel about their bodies, but the key factor is the media. Women feel the constant pressure to mirror the image of models and actresses in magazines and on television. This feeling may begin as early as childhood. A pre-adolescent becomes very aware of how society views the â€Å"perfect body.† A study done in 1996 showed that the amount of time an adolescent watches television and reads magazines is greatly associated with their degree of body displeasure and their need to be thin (National Institute). The average adolescent watches about three to four hours of television a day and therefore will greatly be affected by what the media portrays how young women are supposed to look (Yellon). Many young girls dislike their body, and this feeling is known to grow up until early adulthood, or maybe even last for the rest of one’s life. How can this start so young people may ask, studies have shown that cartoon characters can affect how children feel. Female children describe the roles of girl cartoon characters as â€Å"domestic, interested in boys, and concerned with appearances,† (National Institute). S...

Agamemnon, the Greek King of the Trojan War

Agamemnon, the Greek King of the Trojan War Agamemnon (pronounced a-ga-mem-non), was the leading king of the Greek forces in the Trojan War. He became king of Mycenae by driving out his uncle, Thyestes, with the help of King Tyndareus of Sparta. Agamemnon was a son of Atreus, the husband of Clytemnestra (a daughter of Tyndareus), and the brother of Menelaus, who was the husband of Helen of Troy (Clytemnestras sister). Agamemnon and the Greek Expedition When Helen was abducted by the Trojan prince Paris, Agamemnon led the Greek expedition to Troy to take back his brothers wife. In order for the Greek fleet to set sail from Aulis, Agamemnon sacrificed his daughter Iphigenia to the goddess Artemis. Clytemnestra Seeks Revenge When Agamemnon returned from Troy, he wasnt alone. He brought with him another woman as a concubine, the prophetess Cassandra, who was famous for not having her prophecies believed. This was at least a third strike for Agamemnon as far as Clytemnestra was concerned. His first strike had been killing Clytemnestras first husband, the grandson of Tantalus, in order to marry her. His second strike was killing their daughter Iphigenia, and his third strike was flagrant disregard shown for Clytemnestra by parading another woman in her home. No matter that Clytemnestra had another man. Clytemnestra and her lover (Agamemnons cousin), killed Agamemnon. Agamemnons son Orestes took revenge by killing Clytemnestra, his mother. The Furies (or Erinyes) took vengeance on Orestes, but in the end, Orestes was vindicated because Athena judged that killing his mother was less heinous that killing his father.

Animals Rights Essay Example | Topics and Well Written Essays - 1250 words

Animals Rights - Essay Example Though the animal owners make big claims regarding the proper and appropriate care of the speech creatures they have maintained in their supervision and custody, yet the available facts and figures aptly disregard these claims made in respect of apposite treatment of the animals. First and the foremost responsibility of the masters towards their animals is provision of sufficient food according to the tastes and requirements of their respective carnivorous and herbivorous animals. Nevertheless, one of the most frequent complaints made against the animal-keepers include the poor quality and lesser quantity of the food being offered by the owners. It is particularly the case with the beasts e.g. lions and tigers, which just rely upon meat in order to survive. Somehow, their masters often make complains regarding their problems while affording the meat in such a high quantity. But the question is this that if they are unable to provide the beasts with sufficient meat, should they have a ny reason to keep them hungry on ethical grounds. Since animals are physically far more powerful and energetic than humans, they certainly require more food in order to survive on the one side and for performing different activities on the other. It is therefore adequate quantity of food in necessary for keeping them healthy. Another prominent cruelty inflicted upon the animals is the attack made on their freedom and liberty. The animals have the right to move here and there without having any restrictions upon them. Somehow, some areas could be specified for their free movements so that they could not harm the humans. It has aptly been observed that most of the â€Å"owners keep the animals in chains; it is particularly the case with the beasts i.e.... This paper stresses that there are many steps to be taken for the safety, protection and well-being of the animals. The political authorities should impose complete banishment on the animal hunt, by laying special stress upon banning the hunting of rare animals. In addition, â€Å"complete and regular checks up of all the pets and beasts kept by their masters must be declared compulsory one from the governmental recognized veterinary hospitals and medical centers in order to assure their health, fitness and cleanliness†. This report makes a conclusion that it becomes evident that animals are the sign and symbol of the beauties, tenderness, delicacy and aesthetics of nature; in the same way they are equally representatives of the valor, strength, power and aggression maintained by nature. Nonetheless, â€Å"the animals are in an extremely vulnerable state of affairs in the residences, circuses, zoos and other commercial centers, where they are inflicted with various kinds of cruelties and atrocities†. The beasts are not the exception altogether, as they have to undergo electric shocks and severe tortures at the hands of their stone-hearted masters. There is an urgent need for the establishment of regularity authorities for the imposition of strict bans on the hunting, trading and torturing on the animals, as well as for the assurance of proper food and cleanliness of the speechless creature, so that the humanity could be escaped from the natural disasters and calamities come as the revenge agai nst the criminalities and offences against the hapless creatures.

Picot Question In Hospital Patients Research Proposal

Picot Question In Hospital Patients - Research Proposal Example There is a big difference between the use of specialty beds, dry visco-elastic polymer bed, and the standard beds for the patients with limited mobility especially with regard to pressure ulcers. The foam outlays on the specialty tables reduce the vulnerability to pressure ulcers compared to the standard beds, which lack such comfort. The specialty bed also has a visco-elastic polymer foam mattress, which absorbs energy hence preventing pressure ulcer as compared to the standard beds. The specialty beds provide extra relief through the use of technology in the creation of dynamic surfaces. This accommodates the patients who have limited mobility hence prevention of pressure ulcers. Maklebust & Sieggreen (2009) conjectures that the kinetic beds aid in the recuperation process of ulcer pressures unlike the standard beds. This is because this bed contains a material rotation mattress which rotates a patient from side to side in order to change the pressure points. Therefore, the kinetic specialty beds serve to prevent pressure ulcers unlike the standard beds. The kinetic specialty bed also contains alternating pressure mattresses whereby a patient lies on air-filled sacs. These sacs sequentially inflate and deflate resulting in alternation in pressure between the patient and the mattress. This leads to pressure at va rious body parts within a short duration hence reducing the span of high pressure on any part of the body at any time. The air loss specialty bed also helps in the prevention of pressure ulcers as compared to the standard bed. This is a bed whereby patients rest on air sacs through which warm air passes hence the creation of modulated warmth for the patients. Barnett (2006) asserts that the temperature of the air can be changed with regard to the need for the patient. In addition, the pressure of the pillows used in this specialty bed can be changed in a bid to redistribute pressure for the patient. In addition, this specialty bed provides continuous flow of air hence preventing formation of moisture on the surface of the patient’s body. This specialty bed also offers a low air loss mechanism; hence, prevention of pressure ulcers. The low air loss bed also reduces the pressure exerted on the mattress by the body. This specialty bed also enhances the dressing of the patients w ithout friction hence prevention of pressure ulcers. The low air loss aids in the prevention of pressure than the standard bed through improvement of the skin micro climate .This is achieved through the maintenance of a normal moisture level between the skin and the support surface of the patient. This specialty bed also regulates the body temperature of the patient. The air-flow beneath the patient’s skin helps in the reduction of pressure hence preventing pressure ulcers. This specialty bed also contains a micro-porous cover sheet which allows air onto the surface of the skin of the patient. This bed also contains granular material, which is used for supporting a patient on a porous covering sheet. According to Hopp & Rittenmeyer (2012), the other form of specialty bed is the combination of the air-fluidized and low-air -loss bed. This bed is designed in the sense that the lower part of the bed is filled with the fluidized component while the other half has the low air loss component. The head of this bed is adjustable hence it is can be adjusted for the patient’s comfort. However, it is lighter than the standard bed. This specialty bed reduces the pressure ulcers. The other feature of this bed is that it rhymes with the body contours. The specialty beds also are fitted with seat cushions which also serve to prevent pressure ulcers unlike the standard beds. This is possible given that this bed surface reduces the pressure that the weight of the patient’s body exerts on the skin when the patient is resting. This specialty bed also helps in the healing of developed pressure ulcers. The dynamic specialty beds utilize electricity or a battery in the

Modern Migration Essay Example for Free

Modern Migration Essay The story of humanity is of people constantly in movement. Anthropology, history and sociology are disciplines that study how people migrate, come into contact with others, and build and manage communities all over the world, from ancient to contemporary societies. Although human migration is ubiquitous across time, the designation of people as certain types of migrants is a relatively new phenomenon in history. Consider the various labels now affixed to people who leave their place of birth: * Internal versus international migrants; * Legal versus illegal, irregular or undocumented migrants; * Voluntary versus forced migrants; * Economic migrants versus refugees and asylum seekers; * Permanent versus circular migrants; * Primary versus secondary (or chain) migrants; and * Smuggled and trafficked migrants Modern Migration Routes (1960s to the 1990) Migration data collection is uneven; undocumented migrants are not counted, and multiple layers of local, regional, state, national and international bureaucracy complicate the picture. Data collectors cannot know if a migrant’s temporary destination is his final one; many people are routinely counted as one type of migrant when they may simply be in transit or settling temporarily. We can, however, identify some of the main migration routes of the last quarter century: * For international migration, areas of origin have historically been, and continued to be, Asia, Latin America, the Caribbean and Africa. * Primary destination countries both historically and currently are Australia, Canada, France, Germany, New Zealand, the United Kingdom and the United States. * New destination countries include India, Ireland, Italy, Norway, Spain and Portugal. * North America, with 41 million or 23.4% of total migrants, has seen the greatest percentage increase in migration between 1990 and 2000, at 48%. * Statistics from the former USSR, where many are considered migrants simply because the borders around them have changed, are misleading. Adjusted for this, the US emerges as the primary destination country for international migrants, followed by Germany, France, India and Canada. * In none of these primary destination countries do migrants constitute a large percentage of the population as a whole. Countries with the highest ratio of foreigners to natives are the United Arab Emirates, Kuwait, Jordan, Israel and Singapore. Specific migrant flows were seen in the following areas over the last quarter century: * Afghan refugees to Iran and Pakistan following war with the Soviets in the 1980s; * Asian populations to the US in the wake of wars in Southeast Asia and immigration policies ending discrimination against Asians; * Mexican and Central American migrants to the US to work in manual labor and service economy jobs; * Migration of Chinese laborers and entrepreneurs to other parts of Asia; * Chinese internal migration from rural areas to coastal industrial cities; * Chinese dissident migration to North America following Tiananmen Square; * Eastern to Western European migration as Communist regimes weakened in the late 1980s; * Sorting of populations with the dissolution of the Soviet Union, including 25 million ethnic Russians left outside the new Russian Federation; * Jews from the Soviet Union to Israel; * Refugees and migrants associated with the break up of Yugoslavia and the ethnic wars in the Balkans; * Exiles and refugees back to post-Apartheid South Africa; * Refugees displaced from Iraq and Kuwait during the First Gulf War; * Millions of Rwandan Hutu refugees into Zaire (now the Democratic Republic of the Congo (DRC)), Uganda and Tanzania; * Afghan and Iraqi refugees created by the wars of the early 2000s to Iran, Jordan and Syria; * Migration from Sub-Saharan Africa to North Africa and southern Europe; * Southern Europe as a gateway to Northern Europe; * IDPs throughout Sudan from civil war and conflict in Darfur; * Sudanese refugees to Chad and the Central African Republic; * Migration from central and southern Africa to South Africa; * Skilled workers from India and China to wealthy industrialized countries; * Laborers from Central Asia and the Middle East to the oil-rich Gulf states; and * Chinese workers to Africa to work on oil and mining concessions. Interview with an OFW Name: Carlos Solano Work – Construction Worker – Japan Yes, he’s enjoying his salary 300k YEN every month (Convert into peso it is 150k) Day care, carpenter, electrician, hostess, I.T ( computer courses) Slot machine TNT/Overstaying in Japan Girls are the most illegal recruiters Body serve and caretaker: If hostess yes, they enjoyed their salary/500k is the biggest cost of the hostess I don’t know it depends if they have a family or friend in Japan that can help them. 80% Technologies If your thin – parts of T.V etc. If you have a big Body – carpenter If you are smart – Computer technologies Attitude of Gov. in Japan Free Hospitality If how many childrens you have in Japan you will get 10k every month Free Tax 60% girls and 40% boys – trend jobs No, we don’t export the jobs here in Pinas only the people who wants to go in Japan because when I went to Japan I don’t have any idea what will do there someone just helped me. 50% boys and 50% girls are illegal recruiters Reasons: Why they migrate? Family to stay together for our son,better career,better pay,better future,it is more capable of supporting immediate families especially in time of needs. Disadvantages We’re an alien to a foreign country, can’t be citizen Racism as Filipinos though known for qualified and skilled workers, still are considered as â€Å"educated slaves to capitalist employers† We have missed to execute our rights as citizen to our homeland due to serving an alien country for years This country can’t be ours and never to be our home. Illegal Recruitment Any act of canvassing, enlisting, contracting, transporting, utilizing, hiring, or procuring workers and includes referring, contract services, promising or advertising for employment abroad, whether for profit or not, when undertaken by a non-licensee or non-holder of authority contemplated under Article 13(f) of Presidential Decree No. 442, as amended, otherwise known as the Labor Code of the Philippines: Provided, that any such non-licensee or non-holder who, in any manner, offers or promises for a fee employment abroad to two or more persons shall be deemed so engaged. It shall likewise include the following acts, whether committed by any person, whether a non-licensee, nonholder, licensee or holder of authority: (a) To charge or accept directly or indirectly any amount greater than that specified in the schedule of allowable fees prescribed by the Secretary of Labor and Employment, or to make a worker pay or acknowledge any amount greater than that actually received by him as a loan or advance; (b) To furnish or publish any false notice or information or document in relation to recruitment or employment; (c) To give any false notice, testimony, information or document or commit any act of misrepresentation for the purpose of securing a license or authority under the Labor Code, or for the purpose of documenting hired workers with the POEA, which include the act of reprocessing workers through a job order that pertains to non-existent work, work different from the actual overseas work, or work with a different employer whether registered or not with the POEA; (d) To induce or attempt to induce a worker already employed to quit his employment in order to offer him another unless the transfer is designed to liberate a worker from oppressive terms and conditions of employment; (e) To influence or attempt to influence any person or entity not to employ any worker who has not applied for employment through his agency or who has formed, joined or supported, or has contacted or is supported by any union or workers’ organization; (f) To engage in the recruitment or placement of workers in jobs harmful to public health or morality or to the dignity of the Republic of the Philippines; (g) To obstruct or attempt to obstruct inspection by the Secretary of Labor and Employment or by his duly authorized representative; (h) To fail to submit reports on the status of employment, placement vacancies, remittance of foreign exchange earnings, separation from jobs, departures and such other matters or information as may be required by the Secretary of Labor and Employment; (i) To substitute or alter to the prejudice of the worker, employment contracts approved and verified by the Department of Labor and Employment from the time of actual signing thereof by the parties up to and including the period of the expiration of the same without the approval of the Department of Labor and Employment; (j) For an officer or agent of a recruitment or placement agency to become an officer or member of the Board of any corporation engaged in travel agency or to be engaged directly or indirectly in the management of a travel agency; (k) To withhold or deny travel documents from applicant workers before departure for monetary or financial considerations, or for any other reasons, other than those authorized under the Labor Code and its implementing Rules and Regulations; (l) Failure to actually deploy a contracted worker without valid reason as determined by the Department of Labor and Employment; (m) Failure to reimburse expenses incurred by the worker in connection with his documentation and processing for purposes of deployment, in cases where the deployment does not actually take place without the workers fault; and (n) To allow a non-Filipino citizen to head or manage a licensed recruitment/manning agency. Overseas Employment Scams Job seekers, interested in overseas employment that promises high pay, good benefits, free traveled adventure, should be aware that there are unscrupulous operators who have devised elaborate and very convincing scams to bilk unwitting, and often desperate applicants. Before getting swept away with promises of exotic job opportunities, make sure you have thoroughly investigated the matter and know the potential risks involved in obtaining overseas employment. Typical Overseas Employment Scams Unlike legitimate employment firms that have permanent addresses, many unscrupulous operators run their so-called job placement firms from out-of-state, and may provide only a post office or mail drop address. Although there are legitimate firms with post office or mail drop addresses, job applicants should be aware that this practice, when used by unscrupulous operators, makes it easier for the operators to avoid scrutiny by their clients. In many instances, law enforcement officials investigating a suspicious firm have found a fly-by-night operation. The scam headquarters, with little more than a desk and a telephone, may be based in one state, but operate out of other states, making it more difficult for the officials to track the operation. Typical overseas job scams, include: * Firms that charge advance fees. These operations usually advertise in newspapers and magazines. The ads most frequently offer construction jobs, one of the industries hardest hit by a weak economy. Consumers who call the number, provided in the ad, are generally told that there are immediate openings available for which they are perfectly suited. But to lock in the job, they are told, they must pay a placement fee in advance. These up-front charges can range from $50 to several thousand dollars. Firms that charge these advance fees often are so eager to get the money in their hands and avoid using the U.S. mail service that they may send a courier to pick up the deposit, or require that it be sent via overnight delivery, at the applicants expense. However, more often than not, these firms actually have little, or no, contacts with employers and can offer minimal assistance, despite their service charges. Job seekers should not be duped by a firms promise of a refund, if no job or lead materializes. Most of these firms that require payment in advance do not stay around long enough for dissatisfied customers to get their money back. * Firms that charge a fee once they provide a job lead. A disreputable firm may fabricate job leads, or bring in a third-party to impersonate a potential employer, in order to get an applicants fee. * 900 number operators. A 900 number connected with employment opportunities may charge a high flat fee, or per-minute rate. In some instances,900 number operators may fail to disclose the cost of each call or, if printed, display it in fine print. As a result, callers may not be aware of how much they are spending. Some unscrupulous operators may even increase their fees by creating delays while the caller is on the line. In one case, for example, a consumer answered an advertisement instructing job applicants to call an800 toll-free number for more information. The message on that number directed the caller to dial a900 number to find out about job openings. The900 number, however, merely directed the caller to send a stamped, self-addressed envelope to have a job application mailed out. The consumer complied; received only a one-page generic job application, and was billed $39 for the phone call. The FTC now requires, among other things, that operators of 900 numbers provide information on the cost of the call up front. When calling a 900 number, be sure you understand the charges before continuing with the call. * Job listing services. There are many firms that make no promises to place you in a job. They merely sell a list of job opportunities, providing little assurance about the accuracy of the information. For instance, the information may be sold via a newsletter that features photocopied help-wanted ads from newspapers around the world. Many of the ads may be months old, soliciting jobs that already have been filled. In addition, the ads may not have been verified to ensure that the jobs actually exist. Some ads may be from countries with strict quotas that discourage the hiring of foreign citizens. Other publications may promise access to information on job opportunities, but provide nothing more than a listing of employers in various regions. How to Avoid Employment Scams Many job seekers have lost money to disreputable advance-fee placement firms. If you decide to use an overseas job placement firm, the best way to avoid being scammed is to learn as much as you can about the operation: * Ask for references. Request both names of employers and employees the company has actually found jobs for. Scam artists will typically defend their refusal to provide the information, claiming it is a trade secret. Or, they frequently claim that if they told you where the openings are, you would circumvent their services. These schemers may also cite privacy concerns as the reason for refusing to provide the names of people they have placed. * Check out reliability. Contact the local Better Business Bureau, as well as the states consumer protection agency, to find out if any complaints have been filed against the firm.   * Avoid firms that operate solely via telephone or mail. Any reputable placement firm will almost certainly need to meet you before it can market you effectively to an employer. Be suspicious of any operation that claims it can place you with an employer, without meeting and interviewing you. Be particularly wary of firms that operate outside of the state where they advertise. In many instances, unscrupulous operators purposefully seek to distance themselves from their clients in order to avoid closer scrutiny. If they are ultimately challenged, the distance complicates an investigation by law enforcement authorities. * Find out how long the employment company has been in business. Also, ask what is the firms present financial condition. Compare the company, and the services offered, with other similar firms before you pay a fee. * Get all promises in writing. Before you pay for anything, request and obtain a written contract that describes the services the firm intends to provide. Determine whether the firm is simply going to forward your resume to a company that publicly advertised a listing, or if it will actually seek to place you with an employer. Make sure that any promise you receive in writing is the same as what was stated in the initial sales pitch. * Research any information the firm provides to you before you make a commitment. Make certain the job actually exists before you pay a firm to hold a slot for you, and definitely before you make plans to relocate. Some unfortunate job seekers have been instructed to meet at a particular place to fly to their new jobs, only to find no airline tickets, no job, and often, no more company. * Check with the embassy of the country where the job is supposed to be located. Make certain that, as a citizen of another country, you are eligible to work there.   * Ask if you will be eligible for a refund, if the leads the firm provides you are unacceptable, or do not work out for any other reason. If the firm has a refund policy, ask for specific written details that spell out whether you can expect a full refund, and if there are any time limits for receiving your refund. Even if you are promised a refund in a written agreement, read the fine print. A disreputable firm may include red tape that protects its interests, not yours. For example, one common scam is to include a requirement that job seekers check in regularly with the firm, at their own expense. Clients who unwittingly fail to make the required contact may forfeit their opportunity for a refund. However, they are not told this until they ask for the refund TESDA Courses Offered: 1. Culinary Arts – 10 days 2. Advanced Culinary Arts – 10 days 3. Bartending 10 days 4. Advanced Bartending – 10 days 5. Waitering – 10 days 6. Advanced Waitering – 10 days 7. Comprehensive Commercial Baking – 8 days 8. MS Office Applications 9. Computer Installation, Maintenance and Repair 10. PC Network Installation and Maintenance Analysis and Conclusion: Many Filipino nowadays dreams of having a job abroad because they have heard from someone that they offer high salary so even if they will be away from their loved ones, they will sacrifice just to give their family their happiness. But for me, if one is determined and opportunity taker, he can earn what the jobs abroad offers. One who wants to go abroad should go to the office accredited by the government. He should not entertain fixers or employers who offers fast fly to the other countries. He should be aware of the policies and rules when applying a job overseas. With the introduction of the Technical and Vocational Education and Training (TVET) Program in 2002-2003, data from the Technical Education and Skills Development Authority (TESDA) show that graduates in vocational courses jumped by 116.6 percent. This was, however, followed by a drop in graduates in 2004-2005, but this rose significantly to 14.0 percent and 25.0 percent in 2005-2006 and 2006-2007.Likewise, survival in vocational training is greater with a 68.6 percent rate as the lowest and 91.9 percent as the highest from 2001 to 2005. Bibliography: Philippine Labor migration impact and policy – 1992 Scalabrini migration center, Quezon City 134p. Philippine Labour migration: critical dimensions of public policy 1998 Institute of Southeast Asian Studies Singapore 198p. Worldsavvy.org